Pharma Field Force
Features
Everything your pharmaceutical sales team needs to plan the day, visit the right doctors, and see what's working, from the rep's phone to the director's desk.
Everything You Need to Manage
Your Pharma Field Force
Route Optimization
A smart route for every rep, every day.
Customer Prioritization
The right doctors, first.
Visit Management & Tracking
Plan, check in, and record every visit.
Territory Management
Cover every territory, not just the easy ones.
Field Force Performance
Clear numbers for every rep and team.
Trend Analytics
See trends before they become problems.
Churn Risk Detection
A heads-up before important doctors drift away.
Manager Command Center
Your whole field team on one screen.
Optimize Every Pharma
Sales Route
Ask any medical rep what slows them down, and traffic will be near the top of the list. Field Force suggests a smarter route every morning, so more of the day goes to doctors and less to the road.
Route planning
A ready-made route for each rep, built from the day's doctor and chemist visits.
Visit sequencing
Visits are lined up around clinic timings, so reps arrive while doctors are seeing visitors.
Directions in one tap
Reps open directions to each clinic straight from the app.
Travel efficiency
Less back-and-forth across town, and lower fuel and travel costs.
Planned vs. actual
Managers see how far each day departed from the suggested route.
Advice, not orders
Reps can change the order on the day when plans change.
Help Representatives
Focus on the Right Customers
No rep can give 150 doctors the same attention, and they shouldn't try. Field Force helps every rep spend their time where it makes the biggest difference.
Customer prioritization
Doctors and chemists furthest behind their visit plan rise to the top of each rep's list, weighted by how often each should be seen.
Visit prioritization
See who is due for a visit, and who was seen just last week.
Customer activity
Notes from the last visit are ready before the rep walks in.
Coverage gaps
Find doctors who aren't getting the visits their plan calls for.
Follow-up planning
Overdue doctors stay on the Dispatch list until they are seen, so nothing slips.
Churn risk
Doctors with no recent visit are flagged before they drift away.
Manage and Track
Pharmaceutical Field Visits
A report written at 10 p.m. tells you what a rep remembers. Field Force tells you what actually happened, because every visit is verified at the clinic, at the time it happens.
Visit planning
Managers add visits to each rep's plan in a few clicks.
Visit scheduling
Reps see today's visits on their phone, with a notification when new ones are added.
Geo-verified doctor and chemist visits
Reps can only check in within a set distance of the clinic or pharmacy, and the time and location are recorded. A geofenced check-out can also confirm they were still there when the visit ended.
Geo-tagged photos
Photos taken during the visit carry the place and time they were taken, and your company can require them to come straight from the camera. The same photo on two visits is flagged.
Field activity tracking
Products discussed, doctor feedback, and photos, captured on your own visit form during the visit.
Visit history
Every visit to every doctor, saved in one place.
Rep activity
See each rep's progress through the day, visit by visit.
Manager visibility
Review visits as they come in. No waiting for reports and no need to call.
Manage Pharmaceutical
Sales Territories
Set up your regions, areas, and territories once. After that, every manager sees exactly their part of the business, and nothing falls through the cracks.
Territory assignment
Assign doctors, chemists, and reps to territories, or upload them from a spreadsheet (CSV).
Rep allocation
When a rep leaves, hand all their doctors to someone new in one step, with history included.
Territory performance
Compare visits and coverage across territories.
Regional visibility
Roll territory numbers up to area, region, and national level.
Territory coverage
See which doctors were visited this month, and which were missed.
Territory optimization
Spot reps with too many doctors and areas with too few visits, then rebalance.
Turn Pharma Field Data
Into Clear Trends
Every visit your reps make tells you something. Field Force puts thousands of visits together and turns them into simple answers to the questions managers ask every month.
Visit trends
Are visits going up or down, and where?
Customer behavior
Which doctors are getting more attention, and which less?
Territory performance
Which territories are improving, and which are slipping?
Rep performance
Which reps could use support before they fall behind?
Coverage gaps
Which doctors and areas are getting fewer visits than planned?
Risk identification
Where is attention dropping off?
Progress against plan
How far through this month's visit plan is each territory?
Identify Potential
Customer Churn Risks
Losing a doctor rarely happens overnight. Visits get missed, then a competitor's rep starts showing up more often. Field Force spots that pattern early, so you can act while there's still time.
Data
Visit frequency and activity for every doctor and chemist.
Risk signal
A doctor has had no visit for 60 days, or fewer than half their planned visits in 90 days.
Churn risk list
The doctor appears in the manager's reports, with the reason they were flagged.
Follow-up action
The manager plans a visit, and it lands straight on the rep's schedule.
Measure Pharmaceutical
Sales Team Performance
Good reviews start with good numbers. Field Force gives every manager the same clear, fair picture of how the team is doing.
Visits
Visits completed, missed, and coming up, by day, week, and month.
Customer coverage
How much of each rep's doctor list was visited this period.
Activity levels
Average visits per day and time spent in the field.
Territory performance
How each territory compares with the others.
Rep performance
Each rep's progress against their visit plan.
Visit details
Products discussed and anything else your visit form asks for.
Trends over time
How each number is moving, month after month.
One Command Center
for Your Pharma Field Force
"Where are you? Did you see the doctor? Send me your report." If that sounds like your managers' day, the Command Center is for them. It answers those questions before anyone has to ask.
Representatives
Who has started their day, where they've been, and how many visits they've made.
Territories
Coverage and performance for every territory you look after.
Visits
Completed and upcoming visits, with notes and photos.
Customers
Each doctor's and chemist's full visit history.
Performance
Team and rep results against plan.
Watch list
Overdue doctors, missed visits, and at-risk accounts.
Analytics
Trends and insights, ready for your weekly meeting.
Give Medical
Representatives the Tools
They Need in the Field
Your reps are the people who use Field Force the most, so we built the app to make their day easier: less planning, less paperwork, and credit for every visit they make.
Customer information
Each doctor's details, specialty and history, right on their phone.
Visit management
Today's visits, quick check-ins and short visit notes.
Route information
The day's route, with directions to every clinic.
Daily activities
A clear plan from the first visit to the last.
Field updates
Record what was discussed and add photos on the spot.
Works without internet
No signal in the hospital basement? Visits are saved and sent automatically later.
Notifications
A message when visits are added or withdrawn.
Customer history
Notes from the last visit, ready before the next one.
Connect Field Force With Your
Existing Systems
Field Force works hand in hand with the tools your business already uses, so your field data moves smoothly across your organization.
ERP
Import doctors and chemists keyed on your ERP codes, so re-imports update records instead of duplicating them.
Company sign-in
Your people sign in through your own directory, such as Microsoft Entra ID, Google Workspace or Okta.
Customer databases
Upload your doctor, pharmacist, and chemist lists quickly and easily.
Maps
Field Force uses its own routing service on OpenStreetMap data for Pakistan, or Google Directions using the customer's own Google key, which is stored encrypted.
Built With Enterprise Data
Requirements in Mind
Your doctor lists and field data are valuable. Field Force makes sure the right people see them, and only the right people.
User access controls
Each person sees only the teams and territories they're responsible for.
Role-based permissions
Separate roles for admins, managers, reps, view-only users, and finance.
Data security
Every connection is encrypted, each company's data is kept apart by the database itself, and keys such as your Google key are stored encrypted.
Data privacy
Rep locations are recorded during work activity only, with their consent.
Auditability
A full record of changes to users, data, and settings.
Secure cloud infrastructure
Hosted and looked after by Genetech Solutions.
Frequently Asked Questions About
Pharma Field Force Features
Pharma field force management software should include visit tracking with location check-in, route planning, doctor prioritization, territory management, and performance reports, all available on a mobile app for reps. Field Force adds route suggestions on real roads, visit trends, and a list of doctors who are getting fewer visits.
Route optimization works by combining the day's doctor visits with their clinic timings and the travel time between them. Field Force uses this to suggest the most efficient order of visits for the day, so reps spend less time on the road and more time with doctors.
Yes, pharma field force software can track every medical representative visit. With Field Force, reps check in at each doctor or chemist from a mobile app that records the time and location. Managers can review each visit, including notes and photos, as soon as it is submitted.
Pharmaceutical territory management works by dividing a market into regions, areas, and territories, then assigning doctors, chemists and reps to each one. Every doctor gets a visit plan, and software such as Field Force tracks coverage, showing which doctors were visited and which were missed.
Yes, managers can monitor pharmaceutical sales representatives with field force software. The Field Force Manager Command Center shows each rep's visits, doctor coverage and progress against plan in one dashboard, so managers no longer need to call reps or wait for end-of-day reports.
Customer prioritization helps pharma sales teams spend their limited time on the doctors and chemists with the most potential. Instead of visiting every doctor equally, reps using Field Force see a ranked list each day, so doctors on the most frequent visit plans get the regular visits they need.
Visit trends help pharmaceutical sales by showing changes in field activity before they show up in sales numbers. Field Force can highlight a territory where visits are falling or a key doctor who is being seen less often, giving managers time to step in.
Yes, pharma field force software gives medical reps full mobile access. The Field Force app shows each rep's daily route, doctor list, and visit history, and lets them check in and record visits. It also works without internet and uploads visits once the rep is back online.